About Me

With over 14 years in software product development and a passion for emerging tech like Generative AI, I guide businesses through creating impactful digital products.


  • Web & Mobile App Development
  • UI/UX Design
  • Tech Solution Architecture
  • Generative AI


  • Technical Innovation Director, Fresh Consulting
  • Co-Founder, Brancher.ai
  • Co-Founder, Zapary


  • University of Washington
  • B.A., Business Admin (Entrepreneurship)
  • 2006 - 2010


In today’s dynamic landscape, business leaders are faced with the challenge of making forward-thinking decisions. With over a decade of experience, I have partnered closely with clients to identify growth opportunities and resolve challenges using the latest technological innovations and industry best practices. As the Technical Innovation Director at Fresh Consulting, my role encompasses guiding businesses of all scales and industries in the strategic adoption of emerging technologies to outpace their competitors.

At my core, I am a creator. Even while serving as a Director, overseeing multiple projects and coordinating with talent across various time zones, I still allocate a substantial portion of my time to hands-on coding. Outside of my professional commitments, I am dedicated to lifelong learning, whether it’s nurturing my creative skills or staying abreast of the latest technological advancements that can be integrated into my work.

Why work with me

Ever wished for a consultant who combines years of experience with a deep understanding of emerging technologies like generative AI and extended reality (XR)? Someone to guide you through the complexities of product development?

Whether you’re working on web apps, mobile apps, XR experiences, or other digital products, having a seasoned consultant who has “been there, done that” can be invaluable. With me as your consultant, you’ll receive straightforward advice on how to devise a successful development strategy. Beyond that, I’ll assist you in rapidly prototyping potential solutions using cutting-edge technologies, ensuring both your career advancement and user satisfaction.

Elisha Terada presenting at Emerging Tech Meetup
  • 100+

    Web Site / App Projects

  • 30+

    Satisfied Clients

  • 10+

    Years of Building Products

Innovation Process

4-step process to ensure your innovation vision comes to a fruition


Discover Opportunities

Brainstorming sessions in order to take their needs and company goals into account. Define the scope and objectives of the project and lays a fundamental foundation for everything that comes after.


Design Concepts

Gather additional information about the ideal client, market opportunities and design sprint. Getting direct feedback from users themselves through user surveys and field activities.


Prototype & Test

Define the user experience, test and evaluate design concepts, and analyze how your designs will inform behavior and effect the experience of the user.


Deploy & Evaluate

Determine design patterns, elements of template pages, different framework options, and work with developers to test design functionality.